Online business is the way to go world over with companies such as Amazon raking in millions in profits due to the convenience the service offers consumers.
Seeing the profit margins rising, fast food outlets have jumped onto the online selling frenzy and are now bringing food to clients rather than the other way round.
This has promoted the growth of Dial-A-Delivery service globally and in Zimbabwe, Simbisa Brands which is behind products such as Chicken Inn and Pizza Inn amongst others has joined the league.
Simbisa recently launched Dial-A-Delivery application which is meant to position the business as a key player in the mobile convergence of services.
The application was developed locally by a team of Zimbabweans as part of the business’s focus on developing local value chains and solutions.
“The market is asking for convenience, this is a global phenomenon, and for us, providing convenience to consumers was a natural response as we seek to unlock further opportunities for growth. There is a convergence of service to mobile devices, and the Dial-A-Delivery Application is our stake in this,” explained Simbisa Brands Zimbabwe managing director, Warren Meares.
Simbisa Brands has been on a growth path throughout the year, with the business having opened up complexes in Msasa and Chisipite and also having extended the Haefelis brand to Harare from Bulawayo.
“We are optimistic about our business, and the prospects for growth in the future, and as the economy opens up and expands, we realise the need to build the capacity we will need for sustained future growth,” added Meares.
Formerly part of Innscor, Simbisa Brands, is the 10th largest company by market capitalisation on the Zimbabwe Stock Exchange and owns the Pizza Inn, Chicken Inn, Cream Inn, Bakers Inn, and Haefelis Brands. The business also holds licences for Rocomamas, Nando’s, Ocean Basket and Steers in Zimbabwe.
